Nubank launches in Brazil "Nubank Ultravioleta", a new credit card with instant cashback

July 21, 2021
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Nubank
Nubank launched "Nubank Ultravioleta", a premium credit card with 1% cashback on all purchases and Mastercard Black benefits.

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Brazilian neobank Nubank announced on Tuesday 6th its new credit card called Nubank Ultravioleta, a premium credit card that brings advantages and benefits of Mastercard Black, such as health insurance and travel assistance. According to CEO Cristina Junqueira, the differential of the new product is the 1% instant cashback on all purchases made with the card.

The customer can choose how to use this cashback: apply the amount in investments in exclusive funds, exchange it for travel miles with no transfer limit or leave the balance yielding 200% of the CDI.

READ ALSO: Bitso’s ‘formula’ to become Mexico’s second unicorn

The card will have a monthly fee of BRL 49, with automatic fee exemption for users with average monthly spending of BRL 5,000 and/or from BRL 150,000 invested in Nubank or Easynvest by Nubank. Another announcement is the integration with Apple Pay, Apple’s digital wallet. The first Nubank Ultravioleta cards start to be issued this week.

With the singer Anitta, who recently joined the bank’s directors’ board, Junqueira showed the design of the new card, which is printed in metal and threefold heavier than a regular card. Also, the card only has the user’s name printed, data such as the card number, authentication code, validity data are preserved in the Nubank‘s app, which, according to the company, guarantees more security to the user. For online purchases, it is enough to activate the online card.

READ ALSO: June was the month with the highest amount of investments in Brazil and Mexico in 2021: Sling Hub

Another design detail is seven “secret” phrases – such as “We’re not just numbers” – that only appear when the card is exposed to ultraviolet light.

Las opiniones compartidas y expresadas por los analistas son libres e independientes, y de ellas son responsables sus autores. No reflejan ni comprometen el pensamiento u opinión de Latam Fintech Hub, por lo cual no pueden ser interpretadas como recomendaciones emitidas por la platafomra. Esta plataforma es un espacio abierto para promover la diversidad de puntos de vista sobre el ecosistema Fintech.

Brazilian neobank Nubank announced on Tuesday 6th its new credit card called Nubank Ultravioleta, a premium credit card that brings advantages and benefits of Mastercard Black, such as health insurance and travel assistance. According to CEO Cristina Junqueira, the differential of the new product is the 1% instant cashback on all purchases made with the card.

The customer can choose how to use this cashback: apply the amount in investments in exclusive funds, exchange it for travel miles with no transfer limit or leave the balance yielding 200% of the CDI.

READ ALSO: Bitso’s ‘formula’ to become Mexico’s second unicorn

The card will have a monthly fee of BRL 49, with automatic fee exemption for users with average monthly spending of BRL 5,000 and/or from BRL 150,000 invested in Nubank or Easynvest by Nubank. Another announcement is the integration with Apple Pay, Apple’s digital wallet. The first Nubank Ultravioleta cards start to be issued this week.

With the singer Anitta, who recently joined the bank’s directors’ board, Junqueira showed the design of the new card, which is printed in metal and threefold heavier than a regular card. Also, the card only has the user’s name printed, data such as the card number, authentication code, validity data are preserved in the Nubank‘s app, which, according to the company, guarantees more security to the user. For online purchases, it is enough to activate the online card.

READ ALSO: June was the month with the highest amount of investments in Brazil and Mexico in 2021: Sling Hub

Another design detail is seven “secret” phrases – such as “We’re not just numbers” – that only appear when the card is exposed to ultraviolet light.

Las opiniones compartidas y expresadas por los analistas son libres e independientes, y solamente sus autores son responsables de ellas. No reflejan ni comprometen el pensamiento o la opinión del equipo de Latam Fintech Hub y, por lo tanto, no pueden interpretarse como recomendaciones emitidas por la plataforma. Esta plataforma es un espacio abierto para promover la diversidad de puntos de vista en el ecosistema Fintech.
Apoyado por:
Mastercard
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